ROLE: Copy Trainee at Publicis Groupe Vietnam
MY CONTRIBUTIONS:
– Sticker & Merchandise Development
– Influencer Content Review & Refinement
– Social Copywriting
PROJECT:
Launching Dutch Lady OmegaSmart for International Children’s Day, engaging parents through social and influencer content.
Co-developed the campaign sticker and
merchandise system across 5 smart categories
Reviewed influencer content and refined scripts,
footage and brand messaging before publishing
Wrote captions for Dutch Lady’s
Facebook and TikTok content
Client: Dutch Lady Vietnam
Agency: Publicis Groupe Vietnam
Creative Director: Bao Ngoc Vuong
Copy Trainee: Vu Sinh Quyen BM
Vu Sinh Quyen BM
Copywriter | Fresh Wind
Fresh ideas. Whatever the format.
Gmail: vusinhquyenbm@gmail.com
Website: https://www.vusinhquyenbm.com
Linkedin: www.linkedin.com/in/vu-sinh-quyen-bm